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OffWhite: The iconic streetwear brand

OffWhite: The iconic streetwear brand

Are you looking for a unique mix of high fashion and streetwear for children? Then is OffWhite A brand that you absolutely have to know. OffWhite has been indispensable for years from the street scene and from the fashion world. What started as an artistic experiment grew into a global icon. Not only teenagers and adults embrace the brand, nowadays children also walk around in the recognizable designs with graphic prints, diagonal stripes and the characteristic use of typography. In this blog we dive deeper into the story OffWhite, The source of inspiration and why it is so popular, also among young trendsetters. Are you reading?

The story behind OffWhite

OffWhite was founded in 2012 by the American designer and creative multi -talent Virgil Abloh. As a former creative director of Kanye West and later main designer of Louis Vuitton Men, Abloh knew better than anyone how you blur the boundaries between fashion, art, music and culture. Of OffWhite He wanted to build a bridge between streetwear and luxury fashion, something that hardly existed at the time.

The brand settled with the slogan “Defining the Gray Area Between Black and White As Off-White", A philosophy that perfectly reflects what it stands for: combining contrasts. Think of hoodies with haute couture details or jackets with a raw edge. OffWhite Out of a cult brand, worn by celebrities such as Rihanna, Travis Scott and Bella Hadid. In the meantime, it is also indispensable in the wardrobe of fashion -conscious children.

The inspiration behind the unique style of OffWhite

Virgil Abloh was inspired by architecture, contemporary art, music and pop culture for his designs. With a background in civil engineering and architecture, he brought a structured approach to his designs, which is clearly reflected in the use of lines, geometric shapes and architectural elements.

In addition, the idea of "Ironic Branding" played a major role in his work. The use of quotes around words such as "shoelaces" on laces or "for walking" on boots makes his pieces recognizable and pronounced. Everything revolves around contrast: raw materials against luxury fabrics, classic silhouettes with striking details. This approach ensures that every item of OffWhite Not only clothing, but also a statement.

The collections for children are an extension of this vision. They combine comfort and playfulness with the recognizable style of the brand, so that young fashionistas can also express themselves with their outfit.

Streetwear style

The streetwear style of OffWhite is perfect for children who want to distinguish themselves with their clothing. The designs are cool, creative and at the same time comfortable enough for an active day at school or play an afternoon outside. Think of oversized sweaters with graphic prints, cool joggers or striking sneakers, all with that iconic look.

OffWhite is perfect for a layer of look: for example, combine a hoodie with a bomber jacket and a wide Jeans For a cool outfit. Or choose a playful dress With logo accents for a stylish but child-friendly appearance. The brand challenges to mix and match, so that every child can create his or her own style.

What makes it extra fun is that the children's clothing of OffWhite designed in the same style as the adult collections. This way you can even create a matching outfit with your son or daughter, a trend that we see more and more often in the fashion world.

OffWhite Order online

Curious about the newest OffWhite Items for children? Bee Superstellar You will find a carefully selected collection of baby and children's clothing from this iconic brand. Whether you are looking for a striking T-shirt, a stylish jacket or comfortable streetwear: you can easily shop online via our webshop.

Do you prefer to feel the fabrics first, view the fit or gain inspiration? Then you are very welcome in our store in Rotterdam! Our employees are ready to help you find the perfect outfit for your little trendsetter.

Of OffWhite Not only get quality, but also a strong sense of style and creativity. Discover the world of OffWhite bee Superstellar, Online or in the store.

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